How Pricing Puzzle Exposes AI Companies to Revenue Risks 

Many businesses are jumping on the AI wave, using tools like OpenAI, Cursor, and other GenAI platforms. The promise is faster work, higher productivity, and automation at a fraction of the cost of human labour. But behind the excitement, there is a growing issue.AI is not as cheap or predictable as it first appears. At first, these tools look like a bargain. Some even seem free, with generous trial plans or “unlimited” claims. But once real business use begins, the hidden costs show up. Companies face strict usage limits, unpredictable bills, and sudden slowdowns unless they pay more. What seems like an affordable tool turns into a financial burden for some firms. Business Insider reported that AI coding platforms like Anthropic’s Claude Code have encountered a phenomenon known