Flyfish Wants to be a Premium Indian ‘Consultative Sales AI’ Offering 

Fractal's backing as a prominent AI company and its strong relationships with Fortune 500 enterprises position Flyfish for success
Fractal, a global provider of AI and advanced analytics solutions, has introduced Flyfish, a 360-degree generative AI platform for digital sales. It aims to enhance revenue growth and foster long-lasting customer relationships. The vision behind Flyfish is to revolutionise the sales experience by making technology more human-like. It offers consultative experiences through intuitive sales advisors, enabling personalised, data-driven shopping interactions with consumers.  Moreover, the platform aims to create a new market category called consultative sales AI. According to the team, the platform has shown promising results in pilot programs, with increases in lead generation, conversion rates, and a significant reduction in customer acquisition costs. “In the close-door pilots that we
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Picture of Shyam Nandan Upadhyay
Shyam Nandan Upadhyay
Shyam is a tech journalist with expertise in policy and politics, and exhibits a fervent interest in scrutinising the convergence of AI and analytics in society. In his leisure time, he indulges in anime binges and mountain hikes.
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